Google Ads Strategy
Most underperforming Google Ads accounts are structural. We decide campaign types, match types, bidding and conversion values deliberately, then build to that plan.
This is part of our ppc & paid advertising agency in usa offering — see the full marketing services directory.
Scope built around your growth targets.
- Keyword intent mapping and match type policy
- Campaign type selection: Search, PMax, Shopping, video
- Bidding model and conversion value framework
- Budget forecast by campaign and expected CPL
- Landing page requirements per ad group
A process you can hold us to.
- 01
Diagnose
Account, tracking, offer and creative benchmarked against your market.
- 02
Plan
Budget split, forecast and a cost-per-qualified-lead target agreed in writing.
- 03
Launch
New structure, creative and landing pages live inside two weeks.
- 04
Compound
Weekly iteration on bids, audiences, creative and offers.
Tell us your goal. We'll show you the shortest route to it.
Send a short brief and a senior strategist will come back within 24 hours with a view on your google ads strategy opportunity — no junior account handlers, no retainer lock-in.
Related services & industries
Paid Advertising
Google Ads Management in USA
Managed Google Ads for USA businesses — Search, Performance Max, Shopping and YouTube, with weekly optimisation and clean conversion tracking.
Paid Advertising
Google Search Ads
Google Search campaigns for USA businesses — bottom-of-funnel keywords, competitor terms, responsive ad testing and call and WhatsApp tracking.
Paid Advertising
Google Performance Max Campaigns
Performance Max management in USA — asset groups, audience signals, feed quality and brand exclusions so PMax scales without cannibalising search.
Ecommerce
Ecommerce Marketing Agency in USA
Ecommerce marketing in the US — paid media, Shopping feeds, email and CRO that grow revenue profitably nationwide.
Real Estate
Real Estate Marketing Agency in USA
Real estate marketing in USA — qualified buyer and investor leads through paid media, SEO, WhatsApp follow-up and CRM-connected reporting.